MASTERS OF NETWORKING
Building Relationships For Your Pocketbook and Soul
Misner and Morgan's first book, Masters of Networking, was an
instant bestseller, making both the New York Times and the Wall
Street Journal bestseller lists.
MASTERS OF NETWORKING is packed with valuable insights and
personal examples from almost 90 of today's top experts, including
Harvey Mackay, Deepak Chopra, Mark Victor Hansen, Bill Gates, Tom
Peters, Fran Tarkenton, Ed Asner, Jay Conrad Levinson, John Naisbit,
and many, many more. Learn the secrets of networking your way to
profits from the people who invented it. Click
here to buy.
(Below are Excerpts from the book)
Networking Is a Way of Life
Did you ever wonder why some people are more successful
than you are at getting bigger promotions, better deals, more sales
- or just living a better life? This is especially frustrating if
you feel you are better qualified, have more skills, or offer a
better product. Often these successful people are explained away as
just being lucky or in the right place at the right time. Just
maybe, it's their networking skills.
What Is a Network?
Simply stated, networks are people talking to each
other, sharing ideas, information, and resources. The point is often
made that networking is a verb, not a noun. The important part is
not the network, the finished product, but the process of getting
there - the communication that creates the linkages between people
and clusters of people.
The Law of Giving
The second spiritual law of success is the Law of
Giving. This law could also be called the Law of Giving and
Receiving, because the universe operates through dynamic
exchange. Nothing is static. Your body is in dynamic and constant
exchange with the body of the universe; your mind is dynamically
interacting with the mind of the cosmos: your energy is an expression
of cosmic energy.
Relationships Count More Than Ever
It might appear to some that networking is a thing of the
past - hot in the 1970s and '80s, but old hat in the
twenty-first-century, high-tech world. If you believe this, you'd
better go fetch that hat, because your sales numbers and future
success are about to get rained out. Building strong relationships,
which is what networking is all about, is even more important now
in this new, fast-paced, global business enviroment.
It's Who You Meet That Counts
The people you meet should excite you, inspire you, make
you grow. That's why you should endeavor to constantly add to the
number and variety of people you meet. Each one will polish a
different facet of your mind and stimulate you in ways you may not
anticipate.
The Phrase to Use to Ask for a Referral
"I'm expanding my business and I need your help. WHO DO
YOU KNOW WHO...?"
You must NOT alter this phrase. It has been tried and proven
successful. Other phrases have been tried and have not produced the
desired results - so don't waste your time using them. Once you become
comfortable with this new phrase, it is very easy to ask your contact
for a referral by simply saying: WHO DO YOU KNOW WHO...?
Taming Your Business Cards
"What do I do with the business cards I have collected?"
Don't just throw them in the drawer and forget about them.
Not only have you given up three or four hours of your valuable time,
you have also made twenty-five brand new contacts.
Pig Pen Networking
Effective networkers understand that word of mouth is not
just an expression - it's a way of life. The best politicians, who
are among the most accomplished networkers, have understood for
centuries that a positive word-of-mouth campaign can make the
difference between victory and defeat at the polls.
Making Wine
Building a word-of-mouth marketing plan requires developing
a trusted network of partners - which means cultivating relationships.
But relationships require time, energy, persistence, and, most of all,
patience.