DreamWorks Animation DVD, video sales top $185 Million

DreamWorks Animation
SKG, Inc. (NYSE: DWA ) today reported that home video sales of DreamWorks
Animation's Shrek 2 generated an estimated $185 million in retail revenue.
Giving retailers a "fairytale" beginning to the Holiday sales season,
12.1 million Shrek 2 DVDs and videocassettes were sold since its Friday,
November 5th release.

Of the 12.1 million units sold in the first three days of the title's
release, a record 11 million were DVDs.  Shrek 2 eclipsed the original Shrek,
which sold over 7 million units in the first three days of its 2001 release.